Online Ad Spending in the New Year

As the economic outlook gets grimmer and grimmer, advertisers are turning more and more to Internet Marketing.



Key points to note in the article eMarketer's Predictions for 2009:
- Online video ad spending will rise to 45% in 2009, reaching $850 million!
- Search marketing will grow 14.9% in 2009, totalling $12.3 billion.
- Online retail sales - excluding travel - will grow by only 4% in 2009
- Total US Internet ad spending will increase to $25.7 billion in 2009, an 8.9% growth rate.

For a more detailed overview of the various online markets - I HIGHLY recommend you read this article. It shows you exactly where online marketing dollars will be going this new year... and most importantly, why.